The William Hill promo code 2025 unlocks £60 in free bet bonuses for new customers. Using the William Hill promo code is quick and easy, and a great way to boost your betting funds.
William Hill welcome offers | Offer details | Promo code |
---|---|---|
Sports welcome offer | £60 in free bets | ACTIVATE CODE |
Vegas casino offer | 200 free spins | ACTIVATE CODE |
How to sign up with the William Hill promo code in 2025
Activating the William Hill promo code is a piece of cake. If you have an ID on hand to prove your age, the account creation process shouldn’t take you longer than 10 minutes. Here’s how to get going with the William Hill promo code:

- Click any of the links in this article to go directly to the William Hill sign up page.
- Enter your personal details and a copy of your ID to create an account.
- Add the William Hill promo code in the box when prompted to do so.
- Enter a payment method and provide sufficient ID to prove your age.
- Click “Confirm” to validate your account.
- Make a first deposit of at least £10.
- Wager at least £10 at odds of 1/2 or higher.
Your free bets will be awarded to you once your first wager is settled.

Terms & Conditions of the William Hill new customer offer
There are a few basic details about the William Hill promo code. Below are the distilled terms & conditions:
- Available to new UK customers only
- Must be 18+
- Not valid for in-store betting
- Deposits made using PayPal, Neosurf, Paysafe, Nuvei Apple Pay, Neteller, Skrill, ecoPayz and the William Hill Plus Card don't count
- Place a £10 (or more) bet on any sport at minimum odds of 1/2 (1.50)
- Maximum payout: £60
- Bonus is split as follows: £20 Vegas Bonus, £40 Sport Bonus (paid out as 4 x £10 free bets)
- Free bets are non-refundable and cannot be cashed out
- Your £40 sports bonus expires after 7 days
Details of all the William Hill new customer offers
William Hill offers more than one welcome bonus. Each promotion has specific terms and requirements you must understand before signing up. Here's a breakdown of the main offers available.
William Hill Sports Promo Code – Get £60 in Free Bets
New customers who register with the William Hill promo code can claim £60 in free bets when they place their first qualifying bet. This welcome offer requires a minimum deposit and bet of £10 at specified odds to unlock both sports and casino bonuses.

- £40 in free sports bets (awarded as 4 x £10 free bets)
- £20 Vegas bonus for selected casino games
- Minimum qualifying bet of £10 at odds of 1/2 (1.50) or greater
- Free bets expire after 7 days, Vegas bonus expires after 72 hours
Once you've claimed the offer, you won't be able to cash out your free bets. However, here's an example of how you could use your free bets.
- £10 free bet on a horse at 4/1
- If the horse loses, the bet is dead
- If it wins, your return is £40 (£10 free bet stake not returned)
Keep in mind that a £10 bet at 1/5, for example, would only give you a total return of £2.
Note: Deposits via PayPal, Neteller, Skrill, ecoPayz, Paysafe, or Apple Pay do not qualify. This offer is available online only, not in shops or via the app.
William Hill Vegas Bonus – 200 Free Spins Offer
The William Hill Vegas bonus offers new players 200 free spins when they deposit and play £10. To claim this exciting offer, use the William Hill Vegas promo code BBS200 and opt-in on the Vegas promotion page. The spins can be used on Big Bass Splash at 10p per spin. Here’s what you need to know:
- Promo Code: BBS200 (enter during registration)
- Deposit & Play: Minimum £10 deposit and wager on Big Bass Splash to activate the free spins
- Free Spins: 200 free spins at 10p each
- Winnings Limit: Up to £30 redeemable from free spin winnings
- Expiry: Free spins expire 72 hours after being credited
- Eligibility: New UK customers only
- Payment Restrictions: Certain payment methods excluded
- Wagering Requirement: No wagering requirement on winnings from free spins
If you're looking for a William Hill Vegas no deposit bonus, be sure to check back for any available promotions as they frequently change.

💡 Note: Wagers placed using cash funds may not count towards meeting the wagering requirement for certain bonus offers. Always check the full T&Cs for the specific offer to confirm.
Offers for existing William Hill customers: What's ongoing in 2025?
William Hill offers numerous ongoing promotions across sports betting and casino games for existing customers. These offers regularly change, so checking your account frequently is worth taking advantage of the latest deals. Here are the latest offers:
William Hill Epic Odds Explained – Boost Your Winnings Daily
William Hill’s Epic Odds promotion offers enhanced prices on selected sports markets, allowing punters to secure greater returns on their bets. These boosted odds are prominently featured on the William Hill homepage and within the sportsbook, particularly ahead of high-profile events in football, horse racing, and tennis. For instance, during major tournaments like the US PGA Championship, William Hill has offered promotions such as money-back specials if a specific golfer wins, adding extra value to the betting experience.
Unlike some competitors, William Hill's Epic Odds promotions are straightforward, often available without opt-in or complex terms, and winnings are typically paid in cash. This transparency, combined with the frequency of these offers, makes them a valuable feature for both new and existing customers seeking to maximise their betting potential.
William Hill Plus
William Hill Plus is a free loyalty program available to all players in Britain and Ireland. You must log in and apply for a William Hill Plus Card to join. Once this is registered, you can use your card to place bets, earning you points every time.
The number of points you earn depends on the bet type and the sports you place them on. Check out the full T&Cs on Hills’ site. The perks often include free bets, bonuses, merchandise, and other prizes.
Daily Racing Winnings Boost
Pick your runner, add to your betslip and select your Daily Racing Winnings Boost to enhance your odds on horse racing bets every day.
- Available on singles/accas up to 10 selections
- Maximum £20 cash win or £20 E/W (Only “win” part boosted)
- One boost per customer daily
- Valid for UK & Ireland races only
Stat Attack – Free to play
A free prediction game where customers can win free bets by correctly answering sports questions.
- Answer 5 questions correctly to win £20 in Football Bet Builder free bets
- Get 4 questions correct to win a £2 free bet
- One entry per customer per round
- Free bets expire after 7 days

2 Up
William Hill pays out early if your team takes a two-goal lead in selected football matches, regardless of the final result.
- Available on major competitions including the Premier League, Scottish Premiership and Champions League
- Bet on “90 Minutes – 2 Up” markets only
- Pre-match on selected leagues only
- Bet restrictions and full T&CS apply
Free Spins Offers
William Hill regularly offers free spins on popular casino games, including:
- 10 Free Spins on Mask of Amun Gold Blitz Ultimate (expires 30/04/2025)
- 10 Free Spins when you stake £10 daily on selected games
- Free spins typically expire 24 hours after issue
- Opt-in is required daily for recurring offers
Impact Sub
With Impact Sub, your player-based football bet remains live even if your player leaves the pitch due to substitution. Your bet continues on the substitute player at the original price.
- Available on selected events, including Premier League and Champions League matches with UK teams
- “Cash out” is available until the player is substituted
- Keeps your bet active even when your selected player is no longer on the pitch
Football Acca Winnings Boost
Use Acca Winnings Boost to increase the odds and potential winnings on football accumulators with 4 or more selections, up to a maximum stake of £20.
- Applies to football accas of 4+ selections at 3/1+ odds
- Maximum £20 real money stake
- One boost per customer daily
- Available online only
Bet Builder Winnings Boost – get 25% more
Boost your returns on Bet Builders by 25% on selected matches. This promotion applies to pre-match bets on Premier League and UEFA European matches involving UK or Irish teams.
- Available on Bet Builders with 3+ selections at odds of 3/1+
- Pre-match singles only
- One boost per customer per match
- Maximum stake £20
NBA Bet Builder Winnings Boost
Similar to the football Bet Builder boost, this promotion allows you to increase returns on NBA Bet Builders throughout the season.
- Available on selected NBA games
- Requires Bet Builders of 3+ selections at 3/1+
- Available by 00:01 on day of game
- Maximum stake £20

Best Odds Guaranteed on UK & Irish Horse Racing
Valid on Race Winner markets, punters need to first opt in. Then, they'll receive the Starting Price (SP) on your horse racing bets if it's bigger than the price you've taken. This offer applies to single and multiple bets and helps ensure you always get the best possible return on your winning bets.
- Available from 8:00 on the day of the race until the start
- £25k daily cap applies to additional winnings

Top Price Guarantee
William Hill offers a Top Price Guarantee on race ‘win' markets for selected races and can be used both online and in-shop. This promotion runs from 12pm the day before the respective race until the official off time, ensuring you get competitive odds on your horse racing bets.
- Available on Win and Each Way bets on the Race Winner market only
- Compare prices with Bet365, Paddy Power, Sky Bet, Ladbrokes, and Coral
- Does not include price boosts or enhanced odds from competitors
William Hill’s banking methods – deposits, withdrawals, limits & delays
At William Hill, all deposits are processed instantly. Withdrawal times and limits can vary, though. See the table below.
Payment method | Deposits | Withdrawals | Withdrawal Time | Min Deposit | Max Deposit | Min Withdrawal | Max Withdrawal |
---|---|---|---|---|---|---|---|
Visa | ✅ Yes | ❌ No | 1-4 hours | £5 | £99,000 | £5 | £33,000 |
Bank transfer | ✅ Yes | ✅ Yes | 3-5 days | £10 | £10,000 | £25 | £100,000 |
PayPal | ✅ Yes | ✅ Yes | 1 day | £10 | £5,500 | £10 | £5,500 |
Apple Pay | ✅ Yes | ✅ Yes | N/A | £5 | £99,000 | N/A | N/A |
Neteller | ✅ Yes | ✅ Yes | 1 day | £10 | £25,000 | £5 | £25,000 |
ecoPayz | ✅ Yes | ✅ Yes | 1 day | £10 | £8,400 | £5 | £300,000 |
Skrill | ✅ Yes | ✅ Yes | 1 day | £10 | £80,000 | £5 | £80,000 |
Cash vouchers (William Hill Cash Direct) | ✅ Yes | ❌ No | Immediate | £10 | £5,000 | £10 | £9,999 |
Check out our extensive review & download guide of the William Hill app.
William Hill's promo code vs the competition
To determine just how good the William Hill welcome offer is, we compared it to what its competitors offer. The table below shows our findings.
Bookmaker | Details/Offer | Min Deposit | Min Odds | Bonus to stake % | Offer Page |
---|---|---|---|---|---|
William Hill | Bet £10, Get £40 free bets + £20 casino bonus | £5 | 1/2 | 600% | – |
Bet365 | Bet £10 Get £30 in free bets | £5 | 1/5 | 300% | Bet365 bonus code |
Coral | Bet £5 Get £20 in free bets | £5 | 1/2 | 400% | Coral sign up offer |
Ladbrokes | Bet £5 Get £20 in free bets | £5 | 1/2 | 400% | Ladbrokes sign up offer |
Betfred | Bet £10 Get £50 in free bets | £5 | Evens (2.0) | 500% | Betfred promo code |
With a 600% profit in betting funds, the William Hill sign-up bonus is clearly a very good offer. Of those listed in the table above, only Betfred and Betfair come close. However, other offers still have their merits.
Ladbrokes and Coral, for example, both only require a £5 bet to unlock their welcome offers. Also, both pay out £20 in free bets. In Ladbrokes case, this is four £5 free bets, whereas Coral’s free bet is a £20 single. They are the same value, so it is up to you to choose four little bets or one large bet.
William Hill’s customer support
William Hill provides multiple customer service options, allowing users to reach out through phone, email, live chat, social media, and their help center. Based on customer feedback, the Live Chat option is the fastest, while phone support may involve longer wait times, depending on when you call. Below, we’ve broken down the available support channels, response times, and best hours to contact each.
Contact options
- 📞 Phone: Call 08705 181715
- 📧 Email: [email protected]
- 💻Online: Visit the William Hill customer support webpage
- 𝕏 Twitter: @willhillhelp
- 💬 Live Chat
According to users' comments (both good and bad) on sites like Trustpilot and the app stores, live chat is typically good for getting quick answers to easy questions. You'll typically get a response within 5 minutes. It's ideal for questions about free bet terms or account issues.
Phone support handles more complex problems but often involves wait times of 5-20 minutes, especially during evening hours. Email support typically takes up to 24 hours to respond but works well for issues requiring document exchanges.
Recap: Was the William Hill promo code worth it?
The William Hill promo code offering £60 in free bets stands out in the competitive betting market. The fact that you can wager just £10 to receive six times that amount in bonus funds represents excellent value.
While the seven-day expiry period is somewhat restrictive, it remains in line with industry standards. Overall, for bettors looking to maximise value when joining a new bookmaker, the William Hill sign-up offer delivers substantial rewards from a relatively modest initial stake.
Overall, William Hill stands out for more than just its welcome offer. It has extensive market coverage, with hundreds of betting markets across popular and niche sports, innovative features like bet boosts, and finally, it's an established and trustworthy brand. Why not give it a try?
William Hill welcome offer FAQs
Does William Hill offer free bets?
William Hill offers a £60 free bet welcome bonus for new customers. Simply place a £10 qualifying bet to receive £60 in free bets. These free bets are available across various sports, and winnings are credited as withdrawable cash (excluding the original stake). William Hill also runs regular free bet promotions for existing customers, particularly during major sports events or for accumulator bets.
What is the William Hill free £10 promo code for 2025?
William Hill offers a £10 free bet with a promo code for new customers. After logging in, enter the code and place a qualifying bet or deposit to claim the free £10 on eligible markets. Offers update regularly, so be sure to check your account for the latest promotions.
Is the William Hill Bingo promo code for new or existing customers?
William Hill Bingo offers a welcome bonus with free bingo tickets or bonus funds for new customers after a small deposit. Existing players can access promotions like free bingo tickets, bonus spins, or deposit match bonuses, especially during special events. Be sure to check the terms of bingo promo codes to see if they apply to new or regular players.
I am a sports journalist from Bolton in the UK and (unfortunately!) an avid watcher and season ticket holder for Bolton Wanderers. I studied for my post-graduate degree in Manchester and completed my Master's at the University of Salford. My experience includes working on the 2020 Summer Olympics, 2022 Winter Olympics, and 2022 Commonwealth Games for BBC Sport. I have a strong passion for American football, with writing credits as an NFL Content Writer for Sportskeeda and I support the Chicago Bears. I recently joined the team here in April 2024 as a sports betting writer. Contact Details: • 🔗LinkedIn: linkedin.com/in/stephenhaydock1311 • 📧 Email: [email protected]